Keyword Strategy
Target the search terms your readers actually use.
Get discovered by readers who are actively searching, with search engine marketing that drives targeted traffic to your book and author site.
When people search for their next read or for topics your book covers, we help you show up, combining paid search and SEO to send qualified visitors to your book and website.
Target the search terms your readers actually use.
Managed Google Ads that put you at the top of results.
Optimize your author website to rank organically.
Focused pages designed to convert visitors to buyers.
Tracking so every click and conversion is measured.
Continuous refinement for better cost and reach.
A clear, collaborative path from first conversation to a finished result you are proud of.
We identify the highest-value search terms for your book.
Campaigns and optimized pages are created.
Paid and organic efforts go live and are monitored.
We analyze data and refine for stronger results.
The things authors most often ask us before getting started.
SEM includes paid search ads for immediate visibility; SEO improves your organic ranking over time. We use both together.
Paid search can drive traffic almost immediately, while SEO builds steadily over weeks and months. We set clear expectations up front.
It helps a great deal. If you do not have one, our author website service can build a search-optimized site for you.
Book a free consultation and get a tailored plan, timeline and quote for Search Engine Marketing.